IAAPA Expo Europe is the leisure industry’s premier European trade show, bringing together amusement parks, family entertainment centers, and suppliers from across the globe. This September, the event returns to London after four years, and it’s shaping up to be the biggest edition yet, with nearly 800 exhibitors across a record 21,000 sqm show floor. We think it’s the perfect stage for our innovative SkiMachines, and we’re excited to be part of it!
Meet us at stand TT023
From September 22nd to 24th, you’ll find the SkiMachine team at IAAPA London, stand #TT023. Whether you run a ski school, resort, dry slope, or family entertainment center, we’d love to walk you through what our technology can add to your business or simply share ideas.
Considering a new venture in the leisure industry? Our track record speaks for itself: over 250 indoor ski centres worldwide already run on our SkiMachines, and we know first-hand what it takes to help entrepreneurs get a location off the ground.
So swing by stand #TT023 for a coffee and a conversation about what’s possible for your location.
Why now is a good time to talk
The UK’s indoor ski market still has significant room to grow. With more than 1.5 million active national skiers, according to research conducted by LHM Marketing, the UK is home to just a handful of indoor ski centres that use treadmill ski slopes. A striking contrast to markets like the Netherlands, where a far smaller ski population of 1 million active skiers supports over 50 indoor ski facilities. This gap between demand and infrastructure is exactly the kind of opportunity we love discussing at our stand!
Curious about the numbers and the UK’s ski history?
Read the full breakdown in The History of Skiing in the UK.
Infographic by LHM Marketing
WHY SKIMACHINE?
You don’t need the French Alps to bring skiing to your business. Since 1995, we’ve built the world’s leading indoor ski simulators, now running in more than 250 indoor ski centres worldwide. Our machines solve the challenges that keep skiers off the slopes: seasonality, rising travel costs, and distance, letting your visitors train and ride all year round, at any age or skill level.
Yet, a SkiMachine is more than a piece of equipment. We support entrepreneurs and operators from day one: concept design, revenue models, staff training, installation, and beyond. Everything you need to launch a successful business in the leisure industry.
Meet the SkiMachine Team at IAAPA London
Looking for a brainstorm session with our experts instead?
Request a free consultation to share your ideas and explore business opportunities. With countless positive customer reviews and more than 25 years of industry experience, we bring a wealth of expertise in manufacturing premium indoor simulators and helping entrepreneurs. We’re happy to provide input and tailored business advice at any time.
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